Custom Direct
booking websites.
Stop paying a platform to rent your own customers. We build black car operators a direct booking platform they actually own — so every ride earns more, every client stays yours, and your brand looks like the premium service you already are.
You built a premium service. Your booking experience shouldn't look like everyone else's.
You're running a premium operation — but your clients are booking through the same generic interface as every budget sedan in town. That disconnect costs you corporate contracts, repeat business, and a cut of every ride. And the platform you're on isn't built to fix it.
What's quietly costing you
You're running a premium operation — but your clients are booking through the same generic interface as every budget sedan in town. That disconnect costs you corporate contracts, repeat business, and a cut of every ride.
- Every booking costs you twice
- Your clients can't tell you apart
- You don't own the relationship
- Nothing changes unless they say so
- You're losing deals before hello
- Your operation runs on workarounds
Transform Your Business
Here's what changes
A fully custom platform built for your business — your brand, your rules, your customers. We build it, you own it. Clients never see our name.
- Keep every dollar you earn
- Clients remember your name, not your software's
- Your customer list is yours to keep
- Nothing changes unless you change it
- Win corporate clients before they book
- One place to run everything
Your brand.
Your platform.
Your customers.
We just build it.
Most black car operators are running premium services on platforms that undercut them on every ride. We build you a direct booking platform you actually own — so every client stays yours, every dollar stays yours, and your brand shows up the way your service deserves.
Keep every dollar you earn
- Flat $499/month
- Zero per-booking fees
- No fee increases
- Every dollar stays yours
At 100 rides a month, per-booking fees cost you $400+. At 300 rides, over $1,200. Flat $499/month — no cuts, no percentages, no surprises, ever.
Clients remember your name, not your software's
- Your domain
- Your colors
- Your emails
- Zero third-party branding
Your domain, your colors, your brand throughout — from the first page they land on to the receipt in their inbox. No third-party name anywhere.
Your customer list is yours to keep
- Full data ownership
- Direct client access
- Built-in CRM
- No middleman
Every booking, every contact, every relationship lives on your platform. Market to them, build loyalty, re-engage them — without asking anyone's permission.
Nothing changes unless you change it
- Your pricing
- Your policies
- No surprise changes
- Full control
Your pricing, your policies, your rules. No algorithm updates, no surprise fee increases, no platform decisions that affect your business overnight.
Win corporate clients before they book
- Custom design
- Premium first impression
- Built for black car
- Closes corporate deals
Executives judge you the moment they land on your site. A custom-built platform signals a serious operation — and that's often what closes the contract.
One place to run everything
- One dashboard
- Every role covered
- Zero gaps
- Nothing falls through
Bookings, drivers, payments, and corporate accounts all in a single dashboard. Nothing slipping through because two systems don't talk to each other.
Everything
your operation
needs to run
Your driver is never in the wrong place
Live routing pulls the exact route, distance, and drive time at booking. Flight tracking adjusts automatically if a flight is delayed — your driver arrives when the passenger does, not an hour before.
Payments that just work
All payments run through Stripe. Collect deposits at booking, send balance links after the ride, store cards for repeat clients — everything on your schedule, nothing chased manually.
Flights tracked. Drivers adjusted.
Customers enter their flight number once. The platform watches it from there — if it's delayed, the booking reflects it automatically. No calls, no recalculating, no driver waiting an hour early.
Clients book in under two minutes
No account required to book. Customers get through the flow fast, on any device — and if they want to save their details for next time, they can. Never forced.
Corporate clients sign themselves up
Business clients apply for a corporate account directly through your platform. Once approved, they get centralized billing and employee management — the kind of setup that makes companies stick around.
Your entire operation in one screen
Bookings, drivers, payments, customers, and reports all live in one dashboard. No spreadsheets, no jumping between apps, nothing falling through because two systems don't talk.
Drivers always know what's next
Every driver gets their own portal with their full schedule, passenger details, and real-time updates — straight to their phone. No calls to relay trip info. No confusion about which job is theirs.
An experience worth coming back to
Every rider gets a branded customer portal — upcoming trips, past receipts, saved addresses. It runs under your name, not ours. The kind of experience that turns a one-time booking into a regular client.
No calls to dispatch a driver
New assignments, updates, and cancellations go straight to the driver's phone as push notifications. The platform handles the communication — you handle the business.
Nothing important gets buried
The moment you log in, the dashboard flags what needs attention — outstanding balances, unassigned drivers, stuck bookings, recent tips. You see what matters first, every time.
Invoices sent without lifting a finger
Professional PDF invoices generate automatically for every completed booking. Corporate clients download them directly from their portal — nothing manual required on your end.
Stop running your business
from five different tabs
Every booking, driver, payment, and customer lives in one place, visible the moment you log in. No spreadsheets, no separate apps, no information falling through because two systems don't talk to each other.
Every booking, fully visible
Route, vehicle, passenger info, flight data, pricing, and payment status — all in one place the moment a booking comes in. Approve, edit, assign, and update without touching another app.
Price and confirm in one move
New bookings land as pending. Review the details, set the final price — calculated automatically from distance, vehicle, and your rates — then confirm to the rider. All from one screen, no back and forth.
No more chasing payments
Collect deposits at booking, send balance links when the ride is done, track outstanding balances, issue refunds — everything in one place. You always know exactly where every dollar stands.
Assign a driver in seconds
Pick from your available roster, and the driver gets an automatic notification with full trip details. The dashboard flags conflicts — you'll never accidentally double-book a driver.
The important stuff surfaces itself
Outstanding balances, upcoming trips without a driver, bookings stuck in review, recent tips — all flagged automatically on your home screen. You see what needs attention first, every time you log in.
Every client relationship in one place
A full directory of everyone who has ever booked with you — contact info, booking history, total spend, account type. Individual clients, corporate accounts, and guest bookers all organized and searchable.
Know exactly how your business is performing
Revenue by date range, bookings by service type, driver performance, top clients by spend. Export for accounting or use the built-in charts to spot what's working and what isn't.
Change anything. No developer needed.
Update your logo, service area, pricing, email details, or notification preferences from a single settings panel — whenever you need to. Your platform stays current without a support ticket.
Your entire operation,
one powerful dashboard
Built for every
role in the ride.
Your operators, drivers, riders, and corporate clients all have different needs. Each gets their own dedicated space — all under your brand, all connected to the same operation.
Your drivers always know where to be.
No more calls to relay trip details. Every driver gets their own portal — full schedule, passenger info, real-time updates, and earnings tracking, all from their phone.
The kind of experience that brings clients back.
Every rider gets a branded customer portal under your name — past trips, receipts, saved addresses, and upcoming bookings. The experience that turns a one-time ride into a regular client.
Land corporate contracts. Keep them.
Corporate clients want centralized billing, employee controls, and a booking experience that feels built for business. Your platform gives them exactly that — from the first application to the hundredth ride.
Nier TransportationFeature Project:
Nier Transportation
Nier Transportation has been running black car and private transportation services in Phoenix since 2004. When they came to Fonts & Footers, they were managing bookings through third-party platforms; paying per-booking fees, operating under someone else's brand, and losing ownership of their customer relationships.
We built them a fully custom direct booking platform from the ground up; branded entirely to Nier, on their own domain. Complete with a multi-step booking engine, admin dashboard, driver portal, customer portal, corporate account management, live flight tracking, and Stripe payment processing. One system. Every role covered. Zero platform fees.
Built for
one operator.
We don't build websites for everyone. We build direct booking platforms for black car and limo operators who've outgrown generic software and are ready to own their brand, their clients, and every dollar they earn.
- 1 You run a black car or limo operation and you take it seriously
- 2 Your booking experience doesn't reflect the quality of your service
- 3 You're tired of paying a platform every time a client books with you
- 4 You want flight tracking, corporate accounts, and a real dashboard — not workarounds
- 5 You're ready to own your customers, your data, and your brand outright
One price. Everything included. Nothing held back.
One flat monthly rate for everything your black car business needs to look professional, operate efficiently, and keep every dollar it earns.
+ $500 one-time setup fee
Founding client rate
The first operators who come onboard lock in $499/month for life — including every feature added going forward. This rate will not be available to future clients as the platform grows.
What's included
- ✓A website that closes corporate clients before you get on the phone
- ✓A booking engine your clients actually complete — mobile, fast, no account required
- ✓One dashboard for bookings, payments, drivers, and reporting
- ✓Driver portal with push notifications — no calls to dispatch
- ✓Customer portal with trip history, receipts, and saved addresses
- ✓Corporate accounts with employee management and centralized billing
- ✓Live flight tracking — drivers arrive when the passenger does
- ✓Stripe payments — deposits, balances, tips, and refunds built in
- ✓Automated emails and push notifications for every event
- ✓Unlimited bookings. Unlimited drivers. Zero per-ride fees.
Setup includes
- ✓Custom website designed and built for your brand
- ✓Full platform configuration — services, vehicles, pricing, locations
- ✓Stripe and domain integration
- ✓Staff training walkthrough
- ✓Launch support — we're with you on go-live day
What you don't pay for
- ✕Per-booking fees
- ✕Per-driver fees
- ✕Seat-based pricing
- ✕Fees for new features
- ✕Long-term contracts — cancel anytime
what you're
actually paying
with the other guys.
At 5% per booking on a $160 average fare, you're paying $8.00 per ride. You break even vs. Fonts & Footers at just 63 bookings/month. Include website fees, app fees, and overages in “Other monthly fees” — at Fonts & Footers, those are all $0.
Everything below is included at $499/mo.
Most platforms charge extra for all of it.
- ✓Custom branded website
- ✓Full booking engine
- ✓Admin dashboard
- ✓Driver portal
- ✓Customer portal
- ✓Corporate accounts
- ✓Flight tracking
- ✓Unlimited bookings
You're leaving $10,212 on the table every year. At $499 flat, Fonts & Footers includes everything your platform charges extra for.
Live and taking bookings
in 2–4 weeks.
No lengthy back-and-forth, no guesswork on your end. We handle the build — you show up for the walkthrough and launch.
Discovery Call
We learn your operation — services, fleet, pricing, and how you dispatch. Everything we need to build the platform around how your business actually runs.
Build & Configure
We build your site and configure the full platform — vehicles, pricing, service areas, email templates, and branding. You don't touch a settings panel until it's ready to review.
Review & Refine
We walk you through the live platform before anything goes public. You test every flow, tell us what to change, and we refine until it's exactly right.
Launch
We connect your domain, complete final integrations, and go live together. After launch we're available for support, updates, and anything that comes up.
Questions teams
Ask us the most
We’ve gathered the most common questions our clients ask about working with us. If you don’t find what you’re looking for, our team is just a message away.
01.What exactly does Fonts & Footers build?
We build fully custom direct booking websites and white-label booking platforms exclusively for black car and limousine companies. Every platform includes a branded booking engine, admin dashboard, driver portal, customer portal, corporate account management, flight tracking, and Stripe payment processing — all under your brand, on your domain. We build for one industry and one industry only.
02.How is pricing structured?
One-time setup fee of $500, then $499 per month flat. No per-booking fees, no per-driver fees, no seat-based pricing, and no upgrade fees as we add new features. Operators who come on board now lock in the $499 rate for life — this is our founding client rate and it will increase for future clients as the platform grows.
03.How long does it take to launch?
Most clients are live within 2 to 3 weeks. Week one is the discovery call and build. Week two is configuration and your review. Week three is final refinements and launch. We move fast because the platform is already built and battle-tested — we're configuring it to your operation, not starting from scratch.
04.Will this work for my specific operation?
If you run a black car or limo company, yes. The platform is built around how transportation operators actually work — multiple vehicle types, service areas, hourly and point-to-point pricing, driver dispatch, corporate accounts, and airport transfers with live flight tracking. We configure everything around your services, your vehicles, and your pricing structure.
05.How do payments work?
All payments run through Stripe — the most trusted payment processor in the industry. You keep your own Stripe merchant account and receive payouts directly. We support deposits, full prepayment, balance collection, tips, refunds, and card-on-file for repeat customers. Corporate accounts get centralized billing with invoices generated automatically.
06.What if I already have a website?
We replace it entirely with something built specifically for how black car operators work and how their clients book. Most existing transportation websites weren't designed with a booking engine at their core — they're brochure sites with a form or a third-party widget bolted on. We build the booking experience as the foundation, not an afterthought.
07.What kind of support do I get after launch?
Ongoing support is included in your monthly subscription. You'll have a direct line for questions, fixes, and small updates. Most issues are resolved same or next business day. As we ship new features to the platform, they're added to your site automatically at no extra charge — your $499 rate covers everything we build going forward.
Still need
a hand?
We’re here to help you find the right setup for your team. If you didn’t find what you were looking for, our success team will point you in the right direction.
A quick hello
from the builder
I'm Chris, the developer behind Fonts & Footers. I built this platform because generic software wasn't cutting it — black car operators running premium services out of spreadsheets and booking apps that weren't built for how they actually work. So I built it from the ground up, deployed it with a real operator in Phoenix, and refined it until it worked the way the business needed it to. When you come onboard, you're getting a platform that's already handling real bookings, real drivers, and real corporate clients — not a prototype, and not built for someone else's operation.
Ready To
Get started?
“Fonts & Footers built us a direct booking platform that looks better than anything our competitors are running — and our clients actually use it. It paid for itself in the first month.”
Barry La Nier
Owner of Nier Transportation
Most black car operators are still taking bookings over the phone or through third-party platforms that take a cut of every ride.
Tell us about your business and we'll show you exactly what a custom direct booking platform looks like for your operation — no generic demos, no sales pressure.