Free Website Audit
$0 · Checked by hand
- What riders see on Google
- Google visibility
- Speed on a phone
- Online booking check
- AI search readiness
Black car & limo operators
Expand your 👨✈️
Black Car Business
Get found on Google, take bookings directly with no per-booking fees, and fill the slow months with corporate accounts, hotels and events in your market.
What we offer
We build websites, booking software and leads tools. for black car & limo operators.
About Us
Built by One Team
for One Industry
We're Fonts & Footers, a Phoenix studio that builds for black car and limo operators and nobody else. We built the platform and refined it on real bookings, real drivers and real corporate clients until it ran a whole business. When you work with us, you work with the people who built it, not a ticket system.
What we do
websites that get you found, booking software with no per-booking fees, and leads in your market.
Who we work with
black car and limo operators across the US.
How we work
audit first, an honest read, and no pitch if it's not a fit.
Where to start
free leads in your city for 30 days, no card.
Services
What We Offer
Four ways to grow a black car or limo business: a free audit of where you stand, a leads tool for the accounts in your market, limo website design that gets you found on Google, and booking and dispatch software with no per-booking fees.
Leads Tool
30 days free, no card
- Hotels, venues and corporate accounts
- Upcoming events in your market
- Decision-maker contacts
- Outreach scripts for each lead
Website Only
$199/mo + $500 setup
- Custom website
- SEO foundation built in
- Hosting and edits included
- Keep your booking software
- Upgrade anytime, no rebuild
Full Platform
$499/mo + $500 setup · Leads tool included
- Website and booking software in one
- No per-booking fees
- Driver and admin portals
- Flight tracking and payments
- SEO foundation, leads tool included
How it works
Free for 30 days · No card
Win accounts this month with free leads. Then fix what they find on Google, and let your site bring in bookings.
Get free leads in your city
Tell us your city and the first search runs right away. You see hotels, venues and events you can contact today. Free for 30 days, no card.
See what those leads see when they Google you
Before you email a hotel, get the free audit. It shows what that hotel finds when it looks you up: your site, your Google profile and your reviews.
Turn on the inbound system
The Full Platform brings bookings in every month: a site built for the searches riders make, online booking around the clock, and no per-booking fees. The leads tool stays included.
Running inside Nier Transportation today.
Real results
Built with a working operator in Phoenix
Nier Transportation has run black car service in Phoenix since 2004. Barry LaNier was paying per-booking fees to platforms that owned his customer list. Now his clients book on his own site, under his own name, with $0 per-booking fees.
“Fonts & Footers built us a direct booking platform that looks better than anything our competitors are running, and our clients actually use it. It paid for itself in the first month.”
- 40 city pages
- 3 airport pages
- 10 route pages
- Online booking 24/7
Leads tool
Find your next client before your competition does
New accounts and events near your base every morning, scored out of 100 so the best ones come first. Each one comes with the person to contact and a script written for that business.
- 01
Accounts that book rides
Nine kinds, near your baseHotels, wedding and event venues, corporate offices, law firms, funeral homes, golf and country clubs, casinos, senior living and tour companies. The accounts that book again and again.
- 02
Events coming up
Galas to game daysConferences, galas, festivals, concerts, graduations and tournaments in your market, from Ticketmaster, Eventbrite and the calendars of convention centers and universities, with the organizer to call.
- 03
Scored and ready
Out of 100, best firstEvery lead is scored on how likely it is to book, with the decision-maker to reach, an email, a text and a call opener written for that business, and a reminder when a follow-up is due.
Free for 30 days, no card. Then $125/mo flat, or included with the Full Platform. No per-lead fees. Cancel anytime.
Booking software
Your website takes the booking, dispatches the driver and gets you paid.
24/7Online bookingDirect booking
Riders book without calling1/3Riders choose the service, pickup time, route and vehicle on your own site, and see the price before they book. The 11pm airport run books itself.
LiveFlight trackingDispatch & driver portal
Assign, track, update2/3Assign each ride, and your driver sees it on their phone and updates its status as the trip unfolds. Airport pickups follow the actual landing time.
$0Per-booking feesPayments
Straight to your own Stripe3/3Take a deposit, keep a card on file or email a payment link. The money goes straight to your own Stripe account, for one flat $499 a month.
Pricing
Pricing Plans
For winning accounts
First 30 days free
Leads Tool
The hotels, venues, companies and events near you that book rides, scored and ready to contact, every morning.
$125Monthly
Free for the first 30 days, no card. Included with the Full Platform.
- Accounts and events in your market
- Scored out of 100, best first
- Decision-maker contacts
- Email, text and call scripts
- Pipeline and follow-up reminders
- No per-lead fees
For booking direct
Full Platform
Your website and your booking and dispatch software in one system, with the leads tool included.
$499Monthly
Plus a one-time $500 setup.
- Custom website
- Direct booking & dispatch
- Driver & admin portals
- Flight tracking
- Payments
- Leads tool included
- No per-booking fees
For getting found
Website Only
A custom website with an SEO foundation, hosting and edits. It works with the booking software you already use.
$199Monthly
Plus a one-time $500 setup.
- Custom website
- SEO foundation
- Hosting & edits
- Works with your software
- Upgrade anytime, no rebuild
Not sure which plan fits?No plan charges per-booking fees. Compare them side by side.
Journal
Guides for operators
Straight answers on booking software, getting found and winning accounts.
Yes. Your customer list, booking history and payments run through your own accounts, under your name. Your clients never see the Fonts & Footers name, and you can export your data anytime.
Yes. Your domain stays registered to you and your phone number doesn't change. We point your domain at the new site, so nothing changes about how clients reach you.
Yes. Fonts & Footers is based in Phoenix and works with operators across the US. The leads tool searches your market, wherever you operate, and every site is built around the searches riders make in your area.
Yes, in one of two ways. Keep your current software and add a custom website with Website Only at $199/mo. Or move your bookings to the Full Platform at $499/mo, which includes the website and the leads tool. Either way, the free leads tool works alongside whatever you use now.
No long-term contract. Plans are month to month, and you can cancel anytime.
You choose. Keep your leads with the Full Platform, where the leads tool is included, or keep the tool on its own for $125/mo. If you do neither, the free period simply ends. There's no card on file, so you're never charged by surprise.
Let's work together
Ready to expand your 👨✈️ black car business?
See the hotels, venues and events you could be calling this week. Free for 30 days, no card. Rather talk first? Book a 20-minute call.
“It paid for itself in the first month.” Barry LaNier, Nier Transportation